the title for Matthew’s document as a whole (most recently, Davies and Allison: 150–54). If Mark 1:1 were a section heading, then ἀρχή “beginning,” would refer to the introductory section of the document, and the document itself would then have to be understood as the εὐαγγέλιον, “Gospel.” This interpretation of εὐαγγέλιον is rejected below. Furthermore, “introduction” (of a document or book) is not among the definitions of ἀρχή given in Liddell and Scott (1953). So far as I know, ἀρχή